Who We Are

Sector-leading Brands

WITH GREAT BRANDS LIKE WKD, BOTTLEGREEN AND SHLOER, WE’RE ALWAYS INSPIRED TO FIND NEW AND EXCITING WAYS TO DELIGHT our CONSUMERS.

SHS Drinks is a specialist division within the SHS Group – a major force in the FMCG sector both in the UK and internationally. In addition to handling major alcoholic and non-alcoholic drinks, we create and market our own ready-to-drink (RTD) and ready-to-serve (RTS) ranges. Our leading alcohol brand, WKD, is the number-one RTD range in the UK and Ireland, and our Merrydown Cider line is fast-emerging as a consumer favourite.

Shloer and Bottlegreen are category leaders within our soft drinks portfolio, while our premium craft water brand, O Water, delivers on growing consumer demand for no sugar, no sweeteners, no preservatives: just more taste.

Sector-leading Brands

Market-shaping Expertise

OUR DRINKS ARE ENJOYED BY MILLIONS OF CONSUMERS EVERY WEEK IN OVER 40 COUNTRIES. WE KNOW THAT A LARGE PART OF THAT SUCCESS IS DUE TO OUR PEOPLE, SO WE RECRUIT ONLY THE BEST TALENT FOR OUR TEAMS.

We recognise that it takes great people to develop and nurture great brands so we remain committed to the professional development of our teams across our office and production sites. We’re ambitious for our brands: we want to see them grow, year on year. We’re an insight-led business, with a laser focus on detail, always working hard to shape tomorrow's markets today.

Innovation drives everything we do. We were founded on it. So we are also constantly working on the drinks brands of tomorrow. We work closely with our partners to develop new drinks that appeal to consumers. Our activation team brings brands to life – on the high street, in restaurants, at music festivals and online. Wherever the consumer is, so are we.