WKD blue for drinks site

WKD ready to drink

WKD is a sparkling alcoholic mix (4% ABV) of fruit flavours and comes in a range of variants. WKD Blue, WKD Pink, WKD Iron Brew, WKD Berry Blast, WKD Orange & Passionfruit and WKD Raspberry Lemonade offer a great tasting, refreshing fruity drink with just the right amount of alcohol.

WKD Berry Balst bottle 196 px
Wkd ready to drink image

Your WKD side

WKD X is a sparkling vodka-based beverage, blending mixed fruit flavours with caffeine, taurine and guarana. Available in two flavours, Blue and Gold (7% ABV), WKD X offers a great taste with something X-tra!

With a range for all occasions combined with the ‘Your WKD Side’ brand campaign, WKD is the nation’s No.1 Ready to Drink brand.

WKD X Blue
WKD X cans pink background

WKD Range

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WKD Range

The nations No.1 Ready to Drink brand. Available across all retail stores and the on trade.

Brand Killer Facts


WKD #1 RTD Brand*


57% Market Share – twice the brand size vs. nearest competitor*


Brand Awareness x4 greater than competitors in 18-21yr olds**

* NIELSEN SCANTRACK total take home £ Value 16.07.22

Latest News

WKD linked in love island

WKD is the official alcohol partner of Love Island 2022

WKD has coupled up with Love Island Series 8 as their official alcohol partner

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25 years of WK Dness image small

25 Years of Wkdness

WKD celebrates its 25th Birthday this year!

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WKD and Bongos bingos

WKD and Bongos Bingo

WKD are delighted to announce that they will be continuing their partnership with Bongos Bingo to create nights in to remember.

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