Shloerchella

Shloer recently hosted its first-ever influencer event in Northern Ireland, ‘Shloerchella’. The campaign was designed to position Shloer as the go-to refreshing summer drink, extending its appeal beyond festive occasions. Influencers gathered for a day filled with exciting activities, including mocktail mixology, sip & paint sessions featuring bespoke Pink Bubbly bottles, live music, garden games, and glitter face painting.

Brand visibility was maximised with branded materials throughout the venue, goodie bags filled with merch and samples, and an abundance of Shloer served throughout the day. With extensive social coverage from influencers and media partners, the event reached an impressive audience of 318k.

A huge thank you to everyone who joined us and helped make the day a success!